Dental Marketing Results You Can Trace Back to Real Data
Rankings are useful. Leads matter more. These case studies show what happened across SEO, Google Maps, paid search, AI visibility, websites, and practice growth, using the tracking available for each client.
15 years in digital marketing. Dental-only focus.
How we report results
→Every figure comes from one named practice, never blended across clients
→Patient leads and calls, not impressions or clicks
→The starting point is stated, so the change is readable
Quoted by
Articles published in
Podcast guest
Also quoted in ZocDoc, NexHealth, Nextdoor, Patient Prism, MouthWatch, YAPI, DDS Lab, Dental News, maxill, ddsmatch, and tab32.
What Changed for These Practices
Marketing results are easy to dress up. These are written the way we would want to read them: the situation the practice was actually in, the specific work we did, and the outcome in patients and calls. Every number belongs to one practice.
The Short Answer
What results does Titan Web Agency get for dental practices?
Titan Web Agency's dental clients have reached results such as 30 keywords ranking #1 in Google from a single location, roughly 874 patient leads a month, and 547 calls from Google Maps in a single reporting period. Outcomes vary by market, starting position, and service mix.
Each case study on this page reports the numbers for one named practice rather than an agency-wide average.
Methodology
How We Verified These Results
The measurement source depends on the campaign and result being reported. Sources may include call tracking, form submissions, Google Search Console, organic rank tracking, Maps grids, Google Ads, AI visibility platforms, and other first-party analytics. Each case study identifies the sources that apply to that result. Calls and forms are attributed to source wherever the platform and tracking setup allow it.
Case studies
Dental Marketing Case Studies
Filter by the work involved, or read them all.
30keywords #1 in Google
40
in the top 3
70 of 79
in the top 10
30 #1 rankings from a single location
The challenge
A single-location practice in a competitive Seattle-area market, aiming to outrank larger offices and an underwhelming national agency.
What we did
Location and service targeting across the full treatment list, authoritative citations and links, an SEO-friendly site structure, and an active review engine.
The results
Around 874 patient leads a month, and the most visible dentist in its market.
29,284monthly Google impressions (from 298)
732
tracked leads, year one
#1
of every local competitor
Building a Dental Brand From Absolute Zero
The challenge
A new owner in DeLand, FL inherited 30 years of goodwill and zero digital presence. No website, no domain, no logo, invisible in search and in AI answers.
What we did
Built the brand, website, local SEO, and AI/GEO in the right order. A credible practice online from nothing, carrying the retiring dentist's trust forward to the new owner.
The results
Named by ChatGPT, Gemini, and Claude for local dentist questions
3,370paid patient leads in a year
+26%
paid leads quarter over quarter
972
leads last quarter, the year's high
Google Ads + LSA That Grew Paid Leads to a 12-Month High
The challenge
After adding a second dentist, this Kirkland practice needed more qualified demand than its national vendor delivered, and it needed to come from paid search, measurably.
What we did
Took over full Google Ads and Local Service Ads management with every call and form tracked to source. Tightly themed campaigns, a dedicated after-hours emergency campaign, and conversion-focused landing pages with ongoing split testing.
The results
About 3,370 paid patient leads in 12 months from one location, up 26% quarter over quarter
7×organic lead growth after a rebrand
~1,745
organic leads in a year
#1
in AI search in Olympia
A Rebrand That Turned Under 20 Leads a Month Into About 145
The challenge
An outdated brand and name hid this Olympia, WA practice's biomimetic specialty, and a weak website barely converted. Fewer than 20 new leads a month.
What we did
A full rebrand, a conversion-focused website, local SEO, and AI/GEO tuned to its conservative, minimally invasive specialty.
The results
About 145 tracked patient leads a month from organic search and the Google listing, roughly 7 times the old volume
#1AI-visible kids' dentist in Carlsbad
1,481
patient leads in a year
55.6%
Local Pack, up from 33.7%
The #1 AI-Visible Pediatric Dentist in Carlsbad
The challenge
A competitive Carlsbad, CA market where parents increasingly ask AI which kids' dentist to see, and where local map visibility was only average.
What we did
Pediatric local SEO, parent-intent content, technical cleanup, and AI/GEO so the assistants extract and cite the practice, with managed Google Ads running alongside.
The results
#1 AI share of voice for Carlsbad pediatric search (GEO 89/100), the most-cited kids' dentist in the market
2,708patient leads in a year (~226/mo)
#1
for “burien dental”
52
new keywords now ranking
A New Name, a New Domain, and 2,700+ Leads a Year
The challenge
An established Burien, WA practice rebranded onto a brand-new domain, which resets a site's history and authority in Google's eyes.
What we did
A new brand and website, a clean domain migration with redirects to preserve equity, local SEO, and AI/GEO so the practice didn't go quiet during the switch.
The results
Recovered to the top of page one, #1 for “burien dental,” about 226 leads a month
4,521patient leads in a year (~377/mo)
15+
keywords #1 in Google
#1
in AI across the Tri-Cities
#1 in Google and AI Across the Tri-Cities
The challenge
After a rebrand, this Kennewick, WA practice wanted to own the Tri-Cities in both Google's local results and the AI answers patients now ask.
What we did
A sustained local SEO and AI program: Google Business Profile optimization, a review engine, service content across implants, cosmetic, and sedation, and GEO tuning.
The results
#1 in Google for its core Kennewick terms and 4,521 tracked leads in a year
23keyword rankings at #1 (29 more in the top 5)
2.2
average map rank, #1 in the market
50%
Local Pack coverage
23 #1 Rankings and the Top of the Map Across a Whole Island
The challenge
Own local search on a single-island Bainbridge Island, WA market, across Google's organic results, the local map, and Bing.
What we did
Location and service targeting across cosmetic, implant, and family dentistry, a fully managed Google Business Profile with broad service categories, and an active review engine.
The results
23 keywords at #1 and 29 more in the top 5, at a 2.2 average map rank, #1 of every local competitor
2,943organic patient leads in a year
77%
of leads from the Google Business Profile
22 of 24
keywords on page one
Nearly 3,000 Patient Leads a Year, With No Ad Budget
The challenge
This Poulsbo, WA practice wanted a dependable flow of new patients from local search, without leaning on paid ads.
What we did
Organic local SEO and a fully optimized Google Business Profile, with every call and form tracked to source in our lead dashboard.
The results
2,943 tracked leads in a year (~245/mo), every one from organic search or the Google listing
1,867patient leads in a year, ~98% organic
~73%
tied to the Google Business Profile
1,309
direction requests
An Organic Patient Engine in Puyallup
The challenge
This Puyallup, WA practice set out to grow new-patient volume through local search rather than paid advertising.
What we did
A fully optimized Google Business Profile and local SEO across Puyallup and South Hill, with every call and form tracked to source.
The results
1,867 tracked leads in a year (~156/mo), roughly 98% organic
18 of 28tracked keywords ranked #1 (all 28 on page one)
#1
for “bremerton dentist” and core terms
5,193
Google Business Profile interactions
#1 for the Core Bremerton Dental Searches
The challenge
An established Bremerton, WA practice set out to own its local market in Google.
What we did
Location and service SEO across the full treatment list, a fully managed Google Business Profile, and conversion tracking in GA4 so every contact is measurable.
The results
18 of 28 tracked keywords at #1, with all 28 on Google's first page
58%lower cost per qualified lead in 3 months
$123 → $51
cost per qualified lead
+125%
qualified leads on less spend
A Pediatric Practice's Cost Per Patient Lead, Cut 58% in 3 Months
The challenge
A Portland, OR metro pediatric practice had inherited an automated Smart campaign that measured nothing but Google's own ad interactions. Clicks were cheap, but real patients weren't being tracked.
What we did
Built real call and form tracking first (with a 60-second minimum call length so short calls don't count), then replaced the automated campaign with a hand-built manual-CPC search campaign on tightly matched pediatric keywords.
The results
Cost per qualified patient lead fell from $123.31 to $51.19 in three months, a 58% reduction
547calls from Google Maps
265
website leads
Top
of map & organic
From missing in local results to 547 calls from Google Maps
The challenge
An established Colorado practice that simply wasn’t showing up for “city + dentist” searches.
What we did
Fixed the technical foundation (HTTPS, crawl budget, keyword cannibalization, internal links, schema), fully optimized the Google Business Profile, and cleaned up citations.
The results
Moved to the top of Google’s map and organic results for its target terms.
1,155patient leads in a year (~96/mo)
814
through Google Business Profile (70%)
56 → 21
average Google position
Two-Location Local SEO in One of the Toughest Dental Markets
The challenge
A practice running two offices in adjacent Dallas, TX suburbs, competing with itself for the same searches and splitting its authority across two listings.
What we did
Managed the two Google Business Profiles as two separate businesses, with per-market local targeting and location-specific lead tracking so each office's contribution is measured on its own.
The results
1,155 tracked patient leads in a year, 7 in 10 (814) straight through the Google Business Profiles
1,900+brand results in Google
Near-invisible
to a recognizable brand
Custom
mobile-first website
A Custom Brand and Website Built Around a Place
The challenge
A Hawaii pediatric practice with almost no online presence.
What we did
Designed a mobile-first website and a brand rooted in local culture, a logo weaving a traditional Polynesian tatau and a wave, on a local-SEO foundation.
The results
From near-invisible to a recognizable, distinctive brand
2×local visibility, at both locations
+50%
organic leads
#1
for core LA ortho terms
Winning One of the Country's Most Competitive Ortho Markets
The challenge
Two Los Angeles orthodontic locations competing for the same high-value searches.
What we did
Paired paid search with technical and local SEO, fixed the site architecture, optimized both Google profiles, and repositioned trust signals.
The results
Local visibility roughly doubled at both locations (25.9% to 67.9% and 25.9% to 52.8%)
16keywords now in Google's top 3
1 month
to recover the core terms
5 months
to restore every page-one ranking
Recovering Lost Rankings a Previous Agency Couldn't Explain
The challenge
This practice dropped off page one and out of the local top 7. The large dental marketing company it was paying couldn't explain the drop or reverse it.
What we did
A deep audit across site code, on-page, competitors, local listings and the Google Business Profile, then fixed the technical issues, closed the citation gap the competition had opened, and earned authoritative industry links.
The results
Back on page one within a month, every lost page-one ranking restored within five
Newbrand built from nothing on Kauai
Logo
, palette, website and hosting
Pediatric
practice, island families
How We Built a Pediatric Dental Brand Rooted in Kauai
The challenge
A pediatric practice being established on Kauai with no brand at all. Everything a family uses to decide whether to trust a dentist with their child had to be created before the doors opened.
What we did
Researched the practice, its ideal families, and the island's geography and cultural ties, then built the logo, color palette and website around what we found.
The results
A complete brand system: logo, palette, website and hosting, aligned around one identity
9keywords back in Google's top 3
1 month
to recover what six hadn't
21
new five-star reviews
Rankings Restored for a Multi-Location Michigan Practice
The challenge
Six months after a ranking drop, none of its main keywords were in the local top 3. Two separate vendors, monthly reports, and no tangible results.
What we did
Analyzed the competition, removed the poor-quality backlinks the previous agency built, cut 25 dead pages, rebuilt the listings and NAP data, and put in a review funnel the practice could actually run.
The results
Nine high-volume keywords back in the top 3 within a month
What we measure
The Numbers We Hold Ourselves To
Rankings matter only if they turn into patients. These are the measures every engagement reports on.
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Where These Results Came From
The services behind the case studies above:
03
Review Management
The trust signal that lifts both rankings and conversion. Dental Review Management →
Want Numbers Like These for Your Practice?
Tell us your market and the patients you want more of. We will tell you what it would realistically take, and whether we are the right fit.
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