Local SEO + PPC (Google Ads) for Boat Rental Company

A brand-new boat rental company was entering a highly competitive market. They saw an opportunity, but knew it would be a challenge. They wanted a partner who could help position their company in the market. We helped them with a digital marketing strategy that included a new website, a booking platform, and a review funnel, and we strategically partnered with them across all their digital marketing efforts.

In their second year in business, they received 10,000+ visitors to their website per month, including 6,500 from organic traffic. At the same time, they have used our review funnel to get 100+ reviews, including a 4.9/5 on Google. With a brand-new website, a new domain, and 0 presence when their business started. They have been able to go from nowhere to 6500 organic search engine visitors per month and over 500 leads from people wanting to book a boat.

How we did it:

• Strategically designed website, focused on differentiating their brand and the user experience
• Created and optimized their Google Business Profile listing, TripAdvisor, Yelp, Facebook, and industry and authority profiles
• Made sure the website was SEO-friendly; in other words, we made it easy for search engines to understand what they do and where they do it.
• Created a review portal for them to easily get reviews from customers
• Engaged with their social media following and ran paid ads on FB
• Created a Google Ads account and a specific landing page to funnel paid traffic to through our Google Ads (PPC Management)