How This Bremerton Practice Became the Top Local Choice for Dental Care
The key improvements
Market-leading rankings backed by patient-action tracking
✓ #1 for the terms that matter: "bremerton dentist", "bremerton dental", "cosmetic dentist bremerton" and the local "dentist near me"
✓ 295 contact-form submissions over the year
✓ 1,401 direction requests from the listing, the clearest sign a patient has already chosen
✓ 2,378 tap-to-call clicks straight from the Google listing
The challenge
Ranking well was only the first step, then we measured what created inquiries
This established Bremerton practice set out to own its local market in Google. That part is straightforward to describe and hard to do: 28 tracked local keywords, and a competitive field going after the same ones.
The harder problem sat behind it. Most practices can't tell you whether their new patients came from the website, the map listing, or someone typing the name in directly, because all three end up looking like traffic. Without that answer, you can't tell which half of the budget is working.
So alongside the ranking work we tagged the Google Business Profile traffic and set up conversion tracking, so the practice could see exactly which source was producing patient action.
The strategy
How Titan Web Agency paired local SEO with reporting the practice could trust
Local SEO across the full treatment list
An actively managed Google profile
Conversion tracking in Google Analytics 4
Tagging the profile so it can be measured
The results · Rankings
18 at #1, and all 28 on page one
Of 28 tracked local keywords, 18 rank #1, 25 sit in the top 3, and every one of the 28 is on Google's first page. The #1 positions cover the terms patients actually type, not just the practice's own name.
| Search term | Position |
|---|---|
| "bremerton dentist", "dentist bremerton", "dentist bremerton wa" | #1 |
| "bremerton dental" and "bremerton dentists" | #1 |
| "cosmetic dentist bremerton" and "general dentist bremerton" | #1 |
| "emergency dental care bremerton wa" | #1 |
| Local "dentist near me" | #1 |
The results · What converts
Google Maps became the practice's strongest source of website inquiries
Over the trailing twelve months Google Analytics 4 recorded 1,393 tracked conversion actions on the website. The Google Business Profile was the single largest converting source.
| Source | Website conversion actions |
|---|---|
| Google Business Profile | 474 |
| Direct | 347 |
| Google organic search | 275 |
Within that total the practice received 295 contact-form submissions alongside 208 phone-number clicks.
The results · The listing
5,193 interactions on 15,747 impressions
The Google Business Profile generated 5,193 interactions over the year: 2,378 tap-to-call clicks, 1,401 direction requests and 1,414 website clicks. This is a practice patients find and act on straight from the map, without ever landing on the website first.
Direction requests are the number worth watching. A patient asking Google for driving directions has already chosen.
Want a clearer path to more new patients?
How we measured the results
Ranking figures come from Agency Analytics rank tracking for Bremerton, WA on Google across 28 tracked keywords. Website conversion actions and traffic sources come from Google Analytics 4 over the trailing twelve months, with Google Business Profile sessions identified by UTM tagging. The 1,393 total counts Google Analytics 4 key events, which include phone-number clicks as well as form submissions.
We report form submissions and phone-number clicks separately on purpose. A form submission is a completed inquiry. A phone-number click is a strong signal of intent, but it isn't proof a conversation happened, so we don't count it as a confirmed call. This practice is measured in Google Analytics 4 rather than through call tracking, so these figures are website conversion actions rather than verified patient leads, and they aren't directly comparable to the call-tracked lead counts in our other case studies.
Google Business Profile engagement is from Business Profile Insights. All figures reflect a single practice location. There are no guarantees in SEO, ranking today doesn't guarantee the same position tomorrow, and client details are anonymized at the practice's discretion.