Episode 49: How You Can Take Your Online Marketing to the Next Level
In this episode, Tyson tells you how to make your good online marketing campaign, “great.”
What was discussed?
- Quote for the day is: “Problems are not stop signs, they are guidelines.” -Robert H. Schuller.
- 5 ways to take your healthcare online marketing to the next level:
- Make your dental website mobile friendly.
- Know your target audience.
- Focus on social media, and consider using ads to grow your audience.
- Focus on your content, making sure it provides value and is good enough that you have no problem putting your name behind it.
- Make appropriate adjustments-test, test, test.
- Almost 50% of website traffic comes from mobile devices, so make sure that your website is compatible.
- Use your website as a medium to speak to your target audience.
- Do more than just set up a Facebook page: really focus your social media.
- Create high quality content.
- Make adjustments as necessary to keep improving: review, run performance tests, and rethink.
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