Episode 47: Why You Should be Using Website Analytics

Episode 47: Why You Should be Using Website Analytics

It is crucial to understand where your website traffic is coming from. In this episode, Tyson talks about the 4 kinds of traffic and why it is important to use Website Analytics.

What was discussed?

  • Quote for the day is: "Failure will never overtake me if my determination to succeed is strong enough." -Og Mandino
  • Website Analytics put simply is: tracking the behavior of your visitors to figure out how they ended up on your site.
  • 4 kinds of traffic:
    • Direct traffic
    • Paid Traffic
    • Referral Traffic
    • Organic Traffic
  • Direct traffic is the most common and comes from individual people directly accessing your website. Traffic where the search engines don't know the source also gets classified as direct traffic.
  • Paid traffic comes from ads you are running on websites, social media, etc. This can also be considered referral traffic.
  • Referral traffic comes from sites on which you are referenced.
    • Referral traffic can be increased by guest blogging. A good example would somebody who guest posts on The Blogging Doctors.
  • Organic traffic comes from people searching using a search engine and finding your website.
  • Using Google Webmasters, or manually running a report and adding a filter, can reveal how a user found your site.
  • Submitting your articles to article directories could do more harm than good.
Google Analytics Google Webmasters The Blogging Doctors Get your free consultation from Tyson.
Motivation #47

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