Episode 40: Four Ways a Doctor Can Diversify Their Online Marketing Strategy

It is essential to market your practice in different ways to make it grow, but how? In this episode, Tyson talks about the 4 different ways you can diversify your marketing campaigns.

What was discussed?

  • Quote for the day is “It’s not the years in your life that count, it's the life in your years.” By Abraham Lincoln.
  • 4 ways that a doctor can diversify their marketing campaigns include:
    • Branch out to different channels of social media
    • Blogging (the right way)
    • Focus on a specialty
    • Think offline
  • Never settle for a single marketing strategy.
  • Get on the social media channel that your target audience uses
  • Provide value and quality to your blog posts.
  • Blog consistently.
  • Focus on a niche, have your specialty.
  • The offline world can still provide you with a good ROI, don’t neglect it.
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