Episode 36: How can business directory listings help your online presence?

In this episode, talks about business directory listings (citations) and the role they play in your online marketing.

What was discussed?

  • Quote for the day is “Cowards never start, the weak never finish, and winners never quit”
  • Business listings are the listings you have online on different directories such as Google, Bing, etc.
  • Google My Business is one of the most important listing for your business to be on.
  • Make sure that your listings are 100% accurate.
  • The consistency of these listings and where you are listed impacts your search engine rankings.
  • Remember NAP – Name, Address and Phone number consistency is important.
  • Where can you get citations?
    • Chamber of commerce
    • Industry directories
    • Search on Google for your competitor's business name, and this will show where they are listed.
    • Alumni websites
  • Fill out the listings as much as possible.
Check out this blog post for more information on citations and to get your very own citation building worksheet.
Motivation 36
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