Episode 8: How does Google determine who to show up in the search results?

Episode 8: How does Google determine who to show up in the search results?

Today we talk about how Google determines who to show up in their search results and what you can do to improve your position in Google search results.

What was discussed?

  • Quote for today comes from Thomas Jefferson which says: “I find that the harder I work, the more luck I seem to have.”
  • The question is “How to Improve your Search Engine Rankings?”
  • Five things that determine your search engine rankings and that you can work on to improve your results.
    1. On page SEO
    2. Page load speed
    3. Page Rank/Authority
    4. Link Relevance
    5. Thin Content
  • Have your title tag optimized with a keyword.
  • Website speed is important, nobody wants to go to a slow loading website. Check the speed here.
  • If you use WordPress, use a plug in such as WP super cache.
  • Build your Page rank by keeping your domain for a long time, updating your website with value driven content on a regular basis and getting backlinks from authoritative and relevant sites.
  • Make sure that your backlinks are relevant to your website.
  • Typically you’ll want to try and have at least 200-800 words on each page that you are trying to rank in the search results.
Check out the show notes at: titanwebagency.com/podcast/008
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