Category Archives for "Marketing"

7 Tips on How to Engage Your Entire Dental Team in Marketing

In today’s competitive and customer-centric environment, creating and implementing a strong marketing plan for your dental practice is essential.​Whether you are developing one for the first time or revamping an old plan, training your staff on how each team member can contribute to marketing your dental practice, and more importantly, how your staff contributes to […]

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21 Healthcare Marketing Strategies To Attract More High Value Patients

*Originally published March 12, 2015. Extensively updated with new content on February 20, 2017. Let’s face it, as busy medical professionals, you often find yourself too strapped for time to work out all the details of a successful medical marketing strategy. Or, you might read about marketing strategies for healthcare such as SEO or social media, […]

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7 Dental Industry Trends For 2017 & What They Mean For Practice Growth

This post was originally published August 13, 2015, and extensively updated January 23rd, 2017. The healthcare market is continually changing, and dentistry is no exception. For dentists to maximize their patient retention and patient generation, it’s necessary to stay on top of dental industry trends and changes so you can stay one step ahead of […]

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Marketing for Accountants in 2017: Your Guide to Success

Employment opportunities may be bleak these days for some professions, but there’s good news for accountants. According to the US Department of Labor, statistics show that senior accountants, financial analysts and other industry specialists are the most in-demand professionals across the country.​So how can you build awareness for your accounting firm and get your share […]

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13 Ways to Attract New Patients to Your Dental Practice

If you just launched a new dental office and wondering how to get new patients into your dental practice, then you’re in luck. We are going to discuss how you get more new patients into your practice using 13 different marketing strategies. More new dental practices are coming on the scene every year, while patients […]

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7 Ways to Compete As A High-End Dental Practice (Without Lowering Your Fee’s)

As a private dental office, you’re competing against an ever-growing number of large corporate dental facilities.These facilities often have a significant amount of capital to spend on widespread marketing campaigns and a vast amount of dentists to service those clients. In this way, they’re able to drastically lower prices and undercut many private practices.This puts […]

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Marketing Tips For Lawyers: How Can You Maintain Client Privacy While Marketing Your Business In 2016?

There are plenty of attorneys on social media promoting their practice. Whether it’s a platform like Twitter or LinkedIn, it’s important to have a digital presence. Many lawyers online have embraced the tools that are available and are doing what’s necessary to maintain visibility. But legal professionals need to be aware that ethics regulators have […]

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