What Are The Trends In Dentistry In 2018? How Will They Impact You?

This post was originally published August 13, 2015, and updated March 9, 2018. The healthcare market is continually changing, and dentistry is no exception. For dentists to maximize their patient retention and patient generation, it’s necessary to stay on top of dental industry trends and changes so you can stay one step ahead of the […]

Continue reading

7 Tips on How to Engage Your Entire Dental Team in Marketing

In today’s competitive and customer-centric environment, creating and implementing a strong marketing plan for your dental practice is essential.​Whether you are developing one for the first time or revamping an old plan, training your staff on how each team member can contribute to marketing your dental practice, and more importantly, how your staff contributes to […]

Continue reading

21 Healthcare Marketing Strategies To Attract More High Value Patients

*Originally published March 12, 2015. Extensively updated with new content on February 20, 2017. Let’s face it, as busy medical professionals, you often find yourself too strapped for time to work out all the details of a successful medical marketing strategy. Or, you might read about marketing strategies for healthcare such as SEO or social media, […]

Continue reading

Marketing for Accountants in 2017: Your Guide to Success

Employment opportunities may be bleak these days for some professions, but there’s good news for accountants. According to the US Department of Labor, statistics show that senior accountants, financial analysts and other industry specialists are the most in-demand professionals across the country. ​So how can you build awareness for your accounting firm and get your share […]

Continue reading

7 Ways to Compete As A High-End Dental Practice (Without Lowering Your Fee’s)

As a private dental office, you’re competing against an ever-growing number of large corporate dental facilities. These facilities often have a significant amount of capital to spend on widespread marketing campaigns and a vast amount of dentists to service those clients. In this way, they’re able to drastically lower prices and undercut many private practices. This puts […]

Continue reading